If you've ever searched for online reviews, you might come across something called Google Local Guides, but do you know what they do? Google Local Guides involve a community of users who write reviews, share photos, answer questions, and check facts on Google Maps.

These Local Guides ensure that Google keeps its hold over online reviews and work as authoritative sources on Maps. That way, they serve as a valuable asset for any business hoping to make an online presence. To become a Google Local Guide, you must adhere to the following:

• Be 18 years of age or older.
• Read and agree to the Local Guides program rules.
• Agree to receive emails about the program.

Keep in mind that the program is only offered where Google Maps are present, which includes 40 countries. It's also only for individuals and not businesses so brands do not manipulate the data and favor themselves.

Once you're approved, every action you complete receives a reward with a certain amount of points. For instance, fact-checking information is worth one point, uploading a video is worth seven points, and adding a new business is worth 15 points. The number of points you accumulate determines your level, and there are 10 levels. Once you hit 250 points, you reach level four and receive a Local Guides badge next to your name on Maps.

Google Local Guides can provide correct online information, which is especially vital for local businesses. Consider becoming one today to help your neighborhood become more accurate for users.

Sources: Reviewtrackers.com, Webpunch.com